Account Growth Team Manager, responsible for customer relationships and partnership stream at Callstack. Adventure seeker, sports freak and travel addict. Always looking for new challenges to take on.
Explore how to effectively gather data to address discrepancies between customer feedback and observed app behavior, and to understand drops in conversion rates. Learn about the implementation of Real User Monitoring (RUM) and metric optimization methods to drive informed product decisions, ensuring your app meets user needs and stays competitive.
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