React Native has helped teams ship some wonderful apps -- but also many really, really terrible ones. We know it can be done, but what makes the successful ones tick? As React Native scales the hype curve towards a mainstream plateau, we need to have a talk about its strengths and weaknesses, and our responsibility as developers to make our products, and React Native as a technology, successful. This talk bridges engineering and art, spans topics from psychology to economics, and whatever you think it's going to be like, it probably isn't.